IPL and News Channel War Ends – Time to Cash IPL T20

On Friday, the news broadcaster has ended their protest of the third season of the Indian Premier League (IPL) after accepting the deal with the cash-rich Indian League Authorities. Rajdeep Sardesai, editor in chief of IBN network told on his Twitter account “The news broadcasters end boycott of IPL coverage.

IPL 2010

Let the show begin.” Before the IPL schedule the good news came as today the champions of IPL 2009 Deccan Chargers vs. Kolkata Knight Riders in Navi Mumbai on Friday night.
According to latest news by the IPL 2010, “There has to be a minimum of a 10-minute delay from the live telecast by the official broadcaster before telecast of any match footage by a news broadcaster.”

However concerned with the information the “news broadcasters will be allowed to telecast an exceptional event (newsworthy event of an exceptional nature) occurring during the course of a match with a minimum of a five-minute delay from the conclusion of the live telecast of such exceptional event.” The fifteen point guidelines also involves a clause that the latest news and current affairs broadcasters will be permitted a maximum of 5.5 minutes of live IPL coverage in a single day with every match, “including not more than 4.5 minutes of deferred live coverage of match play and not more than 1.5 minutes of deferred in-stadium entertainment footage”.

Prior the main satisfaction was a diktat from the IPL authorities that the broadcasters which do not have rights now could telecast the live IPL coverage only half an hour after a match. There is also another area of disagreement on the latest and fresh coverage which has now been sort out. The news channels are also allowed to telecast an average of two minutes of coverage per half an hour of broadcasting broadcast “subject to not more than 5.5 minutes of fresh footage per match”.

The deal also tells a maximum of two repeats of coverage primarily telecast by the news broadcaster would be allowed per hour of telecast. With concern to IPL 3 broadcasting by News Channels, Niranjan Shah, the league’s vice chairman told IANS “It’s good that we have come to an understanding with the news channels. [smartads]It’s a nice way to start the tournament. I find the channels are already full of news concerning IPL.” So now watch and enjoy the first match between Kolkata Knight Riders vs. Deccan Chargers of IPL 2010.

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