Owing to burgeoning cut throat competition from rivals like Microsoft’s search engine Bing world’s No. search engine Google has decided to enhance output potential of every internet search. Our trustworthy DLN sources went to the headquarter of Google and enquired in this regard. At being asked about the latest updating being introduced for Google sources told us that Google has decided to increase speed of every search made on internet using Google manifolds.
The technology which is likely to be used for increasing the result speed for every internet search will surely lure lion users everyday. The main reason behind it is that Google will take almost 2 to 5 less seconds in fetching the result of every internet search.
This paramount decision was a real need of the time for the survival of search engine giant Google. Other search engines like Microsoft Corp, Yahoo Inc and Facebook are attributable for this metamorphism.
The latest technique that is likely to be used for this purpose provides Google ample ammunition and resources in terms of giving more advantages as well freedom to the internet surfers and advertisers.
This innovation in Google has been given a name Google Instant. During the presentation Mayer compared this innovation with Automobile’s Power Steering. In addition to it he said that once you get habitual of it so it becomes very difficult for you to get rid of it because it becomes a regular part of your life. But during the testing of it some users decided to turn this feature off.
This latest innovation has been launched in the United States of America. Moreover, this advancement can serve the user local weather forecast facility at his screen. So the users will no longer have to bank upon TV for knowing about local weather forecast. For this purpose user simply need to type letter “W” in the search box. But if the user keeps on typing some other word so the page will automatically refresh and take the user to the page of his concern even before he presses Enter button.
This is not the first time when search engine giant Google has added new arrows in its bow. Before this Google has already provided its users the facility of presenting the queries related to alphabets typed by the users in the search box. In this way Google helps its users in finding directly the pages that concern them most.
Some market experts like Stifel Nicolaus and Jordan Rohan say that this innovation of Google is not only going to give Google an edge over its competitors but it will also make life for other competitors incredibly difficult. In addition to it in this way Google will be able to increase its market manifolds.
Search engine giant Google is facing seriously stiff competition from Microsoft Copr and Yahoo Inc. in addition to it some renowned social networking sites like Facebook are also giving cut throat competition to Google.
Owing to this competition Google’s shares have gone down up to 26% in comparison to their 52 week high $629.51. So these social networking sites and Yahoo Inc and Microsoft Corp are proving this giant merely a Two-Bit Search engine for internet queries,
Moreover, it has not only bothered Google itself but its investors also who are investing heavily in it. But the biggest botheration that has got into the mind of investors is its high profile disagreement with China this year over the issue of censorship.
This is nothing because so far whatever has happened in this matter so just a small trailer of what can happen in future in this matter. Now Google’s legal chief has called for putting extra pressure on the government of all those nations who are involved in censoring the internet like China and Turkey. In accordance with the mindset of legal chief of Google blocking access to the websites is not only a violation of human rights but it also restrains the trade of US.
Has Google Been Interrupted?
Google executive made it crystal clear that the search engine giant is not likely to change the order in which its search engine displays the web pages. Despite this lots of changes that have been made in Google are really the cause of concern for some of the websites and advertisers who business is likely to get affected with this change significantly.
But Kevin Lee who is the Chief Executive of Didit believes that Google was already fielding calls to it s all clients because Google is managing the business of search Advertising spending that is nearly of $160 million.
In addition to it Mr. Lee said that everything is ok with the latest changes being brought by the search engine giant but still one question worries me a lot. This question is that will it not distract the users from the information about which the users were initially fishing for? Moreover, will it not end up derailing all the searches instead of refining it?
But one more thing is there and it is that all the advertisers have to take care of all the users visiting their websites. They also have to notice that is the user of the same sort that they were looking for initially.
Last year with the help of its simplicity Google generated the revenue of nearly of $24 billion.
At the end of it Google said that this latest innovation in our search technology will be available in countries like UK, France and many other countries. Moreover, this latest technology innovation brought by the Google will also shortly be available with the version that for Smart Phones also. Google has made it clear that it will be available in the months to come.
